Cranswick plc is a local company with a huge national reach, engaged in the production and supply of food products to United Kingdom grocery retailers. This fantastic sponsorship extension was welcomed by KC Stadium Commercial Manager Linton Brown.
"We are thrilled that Cranswick plc has agreed to continue its sponsorship of the West Stand and its fantastic relationship with Hull City Football Club. Their continued support is amazing and further evidence of our commercial strategy in aligning our brand with reputable local brands who are very much a part of the local community.
"This sponsorship will, of course, see Cranswick plc as part of our ongoing success on the pitch, as well as being a huge part of our success off it."
Martin Davey, Chairman of Cranswick plc added: "Everyone at Cranswick is looking forward to City being back in the Premier League and are delighted to be extending the West Stand sponsorship.
"We would like to wish Steve Bruce and all at the club the very best for the new season."