The telecoms and broadband provider is giving 19 local small and medium sized enterprises premium advertising space at the KCOM Stadium on matchdays – providing the opportunity for them to shout about their business and shine in the stadium spotlights.
KCOM has joined forces with local business support organisations For Entrepreneurs Only (FEO), the John Cracknell Youth Enterprise Bank, Hull Business & IP Centre and The Prince’s Trust to identify companies which will take part.
KCOM managing director Sean Royce said: “I’m delighted to be able to launch this new initiative that will really help to promote local businesses and showcase what they do.
“It’s a great opportunity for businesses to get their names in front of an audience that they may not have been able to reach before.
“Anything we can do to help promote and boost local firms is a great idea. The more successful local businesses are the better it is for the Hull and East Yorkshire economy as a whole – and that’s good news for everyone.”
As part of the scheme companies will be able to advertise on the stadium’s big screen, on the concourse digital advertising boards and in the matchday programme.
The first company to benefit is Hull-based mechanical and electrical engineering firm GW Power-Safe.
Daniel Haley, GW Power-Safe managing director, said: “GW Power-Safe’s membership and involvement in For Entrepreneurs Only is invaluable as it aims to inspire, motivate and show off the best that the Hull and Humber region has to offer. Building the local economy by working together is something very close to our heart and I would like to thank KCOM for the opportunity to be involved in this initiative.”
Other burgeoning businesses taking part in the coming months include a local web designer, a start-up tree surgeon, a dry cleaner, a property investment firm, a company that runs innovative science parties for youngsters and a yoga studio.
Vikki Johnson, of Fusion Laser Cutting which is also taking part in the scheme, said: “It’s a really great opportunity to showcase my business and it’s great that KCOM is doing things like this to help the local community.”
Jan Brumby, chief executive of For Entrepreneurs Only, said: “A big thank you to KCOM for giving local SMEs a unique opportunity to promote their business on a Hull City matchday. Let’s hope that those who get involved, along with the Tigers team, have a successful day.”
Gren Clark, operations executive at The Prince’s Trust, said: “KCOM’s marketing opportunity is a great chance for Trust-supported businesses to raise awareness and promote themselves to a large audience. We thank KCOM for choosing to help the young people involved and for its continued support.”
Charles Cracknell, Hull City Council’s youth enterprise manager, said: “Hull City Council and the John Cracknell Youth Enterprise Bank welcome this brilliant opportunity offered to young entrepreneurs in Hull.”
The initiative is part of KCOM’s latest sponsorship of the stadium, which was launched recently with the hugely popular KCOM Kits scheme. This will see a full Umbro team kit donated to a local youth football team every time the Tigers score a home league goal.
Other community-orientated initiatives announced as part of the deal include hosting online safety events and other educational activities for local schools at the stadium as well as holding football coaching clinics for local youth teams.
To find out more about what KCOM does in Hull and East Yorkshire visit https://www.kcomhome.com/community/about-us/